Here at Calluna we are always looking for new ways to highlight and honor some of the amazing creative partners we get to work with. We feel incredibly fortunate to work with some seriously talented vendors in the industry, and we want to show them off to you in our new Calluna Community Series! We will sit down with some of the fabulous vendors of Colorado and get to know about them, their business and what life is like behind the scenes. Stay tuned for more!
This week for Calluna Community we caught up with Meagan of Whimsy Design Studio!
Cheers! Xo, Calluna
Describe what you do! “My passion is collaborating to create custom designs that capture our client’s unique style and wow their guests. Depending on their vision, I use a mix of graphic design, hand lettering, illustration, and painting to craft invitation suites, signage, paper décor, and day-of details to complete the look of client’s events.”
What is your idea of a dream project? “I love projects that challenge me and allow me to flex my creative muscles. When clients trust me and give me more creative freedom I always feel extra motivated to really wow them and give them something unique and unexpected.”
What has been your favorite wedding that you have worked, or attended? “I can think of a few favorite weddings but they all have the same thing in common – they were each really original and true to who the couple was; not concerned with the current trends or even traditions. I think the weddings that really showcase the couple, their personalities, values, and their unique love story are always the best weddings. Plus – they are super fun to design for! I’ve incorporated pets, hops for brewers, quirky song lyrics, and odes to hometowns into my work and it is always as fun for me as I’m sure it is to the couple and their guests!”
What does your morning routine look like? “Well, right now I have my six month old baby at home with me so my morning routine has changed a bit! My constants are coffee and grabbing my laptop to sort through emails. Honestly it’s hard for me to dive into the design work in the mornings as I’m more of a night owl when it comes to tackling creative projects, so mornings are about getting through the not as fun administrative duties of my job.”
What are some of your favorite trends that you are seeing? “Dark and bold color palettes are my current jam! I love how unexpected dark and moody elements can be incorporated into wedding decor and still be so surprisingly elegant. I’ve always loved incorporating bold color into my work so I’m personally thrilled that it’s becoming more and more popular!”
What advice would you give to a younger you? “Be true to who you are and your personal design aesthetic, the clients will come! When I first got started I would design for any wedding that wanted me, even when the couple’s personal taste did not reflect my own. It was a mistake because not only was I not as fulfilled by the work but I was really doing the client’s a disservice as well because even though they were happy with the finished result, I’m sure another designer that more closely aligned with their style would have taken their wedding designs even further and exceeded those expectations. Discovering my brand aesthetic and sticking to that has been so freeing as an artist and I find that the clients I have now are even more enthusiastic about my work!”
What makes you excited to go to work in the morning? “My clients – truly! Whenever I feel stressed I try to remember why I started designing for weddings in the first place; because being a small part of someones big day is truly such an honor and brings me so much joy. These couples will treasure the details of their weddings for the rest of their lives and any part I can play in that is just awesome!”
What is your favorite cocktail, or what are you drinking tonight? “Not a cocktail, but I can’t turn down a good glass of wine! It’s my go to after a stressful day and first pick for any celebration – it works for every occasion!”
Follow Whimsy Design Studio on Instagram!
Photography | Rachel Havel